Greater Being Bless PETA

PETA stands for People for the Ethical Treatment of Animals, and they do just that. They focus on the wellbeing of all the animals that the rest of society does not respect. Not only are they a huge representation of the potential strength of the human race, they also have some of the most pointless, random and awesome advertisements which they have become synonymous for.

http://www.theage.com.au/news/people/annalise-strips-to-stop-cruelty/2006/03/08/1141701564148.html

I thought to myself upon… ahem… further research into these advertisements, why would they do that? It seems so irrelevant as to the message they are trying to convey. Then all my questions were answered; I came across this handy little page on the PETA website (www.peta.org). Here it tell of how they use it as purely a means of grabbing publicity so that they pay not a thing for advertising because the media does it all for them.

http://verybadfrog.com/24194/photo-stories/pirate-ship-bedroom/attachment/pirateship-bedroom-12

They are an organization unlike their competition because they do not have the high industry budget for their advertising ventures, therefore using these risqué is a sure fire way for PETA to gain media coverage, if not only internet on websites that people my age often happen to find ourselves on once in a while.

http://my.spill.com/photo/eva-mendes-fur-id-rather-go

In my opinion this is the smartest thing that an organization could have done with the means in which they had to do it. As per everyone else, I don’t care what you think, as long as someone thinks these girls are good looking.

See ya next week.

The Lazy Generation

I don’t think that there is any more loosely defined a generation than Generation X. This, as I understand it, is people who were born after the baby boomers of post WWII, at the end of the cold war, which would have made them between 1965 and 1980.

The reason, I believe (this is an opinion, should you have come here for solid facts, you know where the exit is) is because of the independence of these people in gen x. They are defined as the “latchkey kids”. This means that the kids would leave for school (or any other time consuming event) and when they come home the parents are at work still.

This leaves the kids unsupervised and alone. This causes for intense dependence on individuality so that they can take care of themselves, not just when it is they are at home, but because they develop those skills and put them into practise in their everyday lives.

This individuality is what came to develop the main cultural perspective on the whole world. Generation x has also been reflected on as the “lazy” generation; with no one to tell these kids that they needed to be active, they became lazy.

Though, being alone allowed for lots of these kids to come out of their shells and develop the music out of the 80’s. Music which has become an audible illustration for the time. Bands like Michael Jackson, Duran Duran, Prince and Madonna.

Not only pop culture greatly influenced generation x, it was also the rock and metal music. Iron Maiden, Metallica, Def Lepard… You get the idea.

Well hopefully this can give me some insight as to what I should write about for my research paper for media and culture. I picked it thinking I knew exactly what generation x was and that’s when I realized how loosely defined it was or how many layers there was to the whole thing.

See ya next week.

Well Looky Here: Week 1

Where do I begin? I guess you should know that I am a college student at St. Lawrence College, in Kingston, Ontario. But I guess that isn’t really me. I am a creative person with a particular interest in music and drawing. I also have worked in retail quite a bit, which is why I think I have what it takes to make it in the Marketing world- I know what it takes to bring the people in (as much as it seems like I don’t based on the mediocrity of this first entry).

I have also done some professional writing, but I have never written a blog before. The things that I could write about are endless! Oh wait, no they aren’t, we have to write about the course, about advertising, the media and all the things that make the world work.

Now that I think about it actually, there are still a lot of really important things I could write about. In fact, I think I might.